Monday, March 10, 2014

Welcome to DC NOW

By DC Cueva
@DC408dxtr

With the buzz for three of my favorite shows being in high gear - two coming off of taping their reunions over the weekend, and a third show about to launch today, with a major scoop pulled off by yours truly which I will explain on here in a little bit, it's with this perfect backdrop that now I will be making a big, major announcement on here regarding an evolutionary, but fundamental change in the way I am able to see the biggest events & shows from my point of view. And most of all, it's a game-changer for me. So, here we go...

For the past 21 months since I joined Twitter at this very time of 3 P.M. on June 27, 2012, I've enjoyed a great deal of live tweeting the biggest events and my favorite shows. There's nothing like being able to experience the events as I see them, watching along with everyone else. I've been fortunate enough to be able to watch and tweet some of the most exciting moments, the shows that I enjoy most and being able to talk to so many people. This has spanned three seasons of The Real World and two Challenges, two Olympics, a Super Bowl, major awards shows, other MTV programming and beyond.
   But, in response to an issue I have had since the beginning of sometimes losing followers for over-tweeting & flooding their timelines like crazy during shows & events with both my own tweets & retweets from others, I've thought about this and of ways to remedy this situation over the last week. And now with this announcement I am making right here, I will be making the DC Twitter experience even better, by doubling the coverage that I have currently, opening some new horizons, and changing the way that I tweet about the events and things that I am most passionate about.

One of the things Twitter does best, and does so well, is the interaction that comes when everyone comes together to watch the biggest events on television. Take for example last week's Oscars when Ellen DeGeneres' selfie with celebrities set an all-time Twitter record of over 3.3 million retweets, temporarily shutting down Twitter during the year's most-watched annual entertainment event. Of course, we can't forget about the massive Twitter traffic that's occurred during the Super Bowl, the Olympics, the Grammys and other events. And there has been great twitter/TV show interaction too, including the last Challenge, Rivals II last summer; and right now two of my favorite shows Are You The One? and Real World Ex-Plosion for which all three of them have trended at one time or another.
   Some of my highest one-day twitter traffic, as well as some of my highest traffic during any particular week has come from live tweeting MTV shows and big events, with the largest being Super Bowl XLVII last year, and me being a fan of one team has something to do with that. And now, all of that will have a dedicated home, one that is principally devoted to experiencing the events as they happen.

Starting today, I will be moving my live tweeting of MTV programming and major sports & entertainment events over to a brand new, secondary twitter account called DC NOW, located at @DC408DxNow. DC NOW will be up & running this week, beginning tomorrow night with the rest of this season of Are You The One?, followed the next night by Real World Ex-Plosion. Along with the Sochi Olympics & the Grammys, it has made for a big chunk of my tweets over the past two-plus months.
   Besides those shows, DC NOW will be the home to my live tweeting of The Challenge: Free Agents, including this week's debut of the trailer, and other shows I may discover along the way before The Real World XXX. This will also be where I'll be providing my view of major sports events including the NBA & NHL playoffs, the FIFA World Cup, and football on the fall. And DC NOW will become the place for me to live tweet the biggest entertainment events such as awards shows, concerts & more. 
   And from a logistical standpoint, @DC408DxNow will double as an overflow twitter hub for many more additional twitter accounts that I may not follow due to account limits. In the last couple days I have been doing some housecleaning to move some accounts to there so I can follow new ones here.

Above all, there will absolutely be nothing that will change about my original twitter home @DC408Dxtr. This will still be my primary twitter hub for interacting with followers, fans & famous people and it will still be active every day as it has been for the last two years. Alerts to my DCBLOG posts and content related to MTV shows will also be there too. It's just the live tweeting that will move to @DC408DxNow, and this will assure that I preserve as many followers as I can on @DC408Dxtr.
   And as a way of helping direct fans & my followers to DC NOW, I will be posting a DCNow Alert on my my primary twitter hub when I am live tweeting a TV show, sports event or entertainment event. For example, if I'm live tweeting a Real World episode (for PT viewers like me), this is what I will post: 
#DCNow Alert: now watching #RealWorldExPlosion. Follow me @DC408DxNow for live tweeting of tonight's episode.

This way, my original account will not over-tweet as in the past. But @DC408Dxtr will retweet certain original tweets from DC NOW of key moments from shows or events as a way to drive followers to @DC408DxNow. Of course, DC SocialPulse on here will continue to compile tweets from MTV shows and certain events into our running diaries that's been garnering plenty of traffic as of late.


In the last few years, Twitter has emerged as the platform to be for those who want to experience the biggest moments in entertainment, news and sports, and a place to interact with each other as well. Now, with this new way of me witnessing the events as they happen, moving my live tweeting to a new, dedicated Twitter account will be a change for the better in still being able to follow live events and programming as I see it, while also protecting my loyal audience.
   After all, the next best thing to being there witnessing the biggest moments in person is both watching it on TV and/or being on Twitter. And we anxiously look forward to having you join me as you and I experience the amazing moments that get the world talking...together. Welcome to DC NOW.

- DC
@DC408DxNow

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